CHARLIE PRATT

Charlie Pratt

ABOUT

Hi, I'm Charlie. With over two decades of experience leading creative projects in design, branding, and user experience, I work with a wide variety of global clients from the Americas to Europe.

I'm serving as Senior Creative Director at Precocity and founder of Anxious Media. I live in Charlotte, North Carolina.

20+Years
50+Clients
6Industries
3Continents
Creative Strategy+

I lead projects for UX, UI, and product design teams—working closely with clients and stakeholders to align on goals and ship work that actually moves the needle.

User Experience+
Product Design+
Leadership+
DeloitteNasdaqAmerican Heart AssociationParty CityMomentusAxwayDeloitteNasdaqAmerican Heart AssociationParty CityMomentusAxway

WORK

Most of my projects I can't reveal fully, due to client privacy. But you get the idea.

Financial services platform

Financial services platform

Transforming a global stock and financial services leader

Electronic payments platform

Electronic payments platform

UX/UI for a digital payment services platform for insurance companies

AI platform for business

AI platform for business

Design & UX for an AI platform designed for niche business verticals

Automotive services platform

Automotive services platform

Design system & UX solutions for a national automotive repair company

Event management platform

Event management platform

Redesigning a legacy platform for improved user experience

Health awareness video game

Health awareness video game

Concept and original music for an interactive video game

Business finance site

Business finance site

Website design for a small business financing company

Real estate app

Real estate app

An iOS app design for a disruptive real estate startup

Industrial data app

Industrial data app

Application design for an industrial analytics company

EXPERIENCE

From designer, to art director, to creative director — over two decades of solving problems through design.

I've had the privilege of working with global brands across six industries and three continents, leading teams that ship meaningful work in UX, branding, content strategy, and product design.

I still do the work, I still love working with people I enjoy, and am still grateful, every single day.

Appalachian State Univ. — B.S.
Papa, Son, Brother, Friend
Guitarist / Gear Addict
Condiment Enthusiast

Aug 2025 — Present

Senior Creative Director, PrecocityCurrent

Leading the creative team for web, interface, AI, and software applications for clients in the enterprise software and IT sectors. UI/UX, branding, content strategy, and more.

2022 — Present

Founder, Anxious MediaCurrent

Anxious Media is a digital studio specializing in visual design, user experience, branding, and original music.

Oct 2016 — Aug 2025

Creative Director, Precocity

Leading the creative team for web, interface, and business applications for clients in the enterprise software and IT sectors.

Jul 2015 — Oct 2016

Senior Art Director, Precocity

Art direction for web, interface, and business applications for clients in enterprise and IT sectors.

Jan 2013 — Apr 2018

Co-Founder & UX/UI Lead, Faktory

Lead product design for Echo, an iOS application for manufacturing and production environments.

Jun 2015 — Jul 2015

Associate Creative Director, Design Centric

Creative direction for web, interface, and business applications for clients in the enterprise and IT sectors.

Apr 2014 — Jun 2015

Senior Art Director, Design Centric

Art direction for web, interface, and business applications for clients in the enterprise and IT sectors.

May 2013 — Apr 2014

Art Director

Web and interface design for various corporations in the business and information technology sectors.

Mar 2012 — May 2013

Senior Designer, Bold / Design / Development

Executed web and interface design projects with this California-based design/dev shop.

Jul 2009 — Mar 2012

Freelance Graphic Designer

Built a mostly local/regional clientele doing variety of web and print design.

Aug 2008 — Jul 2009

Graphic Designer, Genesis Internet

Various web design projects supported primarily by real estate and SMB clients.

Jul 2006 — Apr 2008

Senior Designer, Ritz Marketing

Worked as a visual designer for this regional ad agency supported primarily by automotive clients.

Oct 2004 — Apr 2006

Co-Founder, Composer, Hot Sake

Addy Award-winning cofounder, composer and producer for this boutique original music & sound design shop. Wrote original scores for a cable television series.

Dec 2002 — Oct 2005

Recording Engineer, Jay Howard Production Audio

Worked with a variety of regional and national clients producing work in radio, television, film, and original music.